The cookie placed by Adverticum AdServer
Adverticum's ad serving system, the Adverticum AdServer displays ads on several websites and during serving it places Adverticum AdServer cookies and other client-sided containers on you computer.
But what is a cookie exactly?
The cookie is a text file that contains random numbers and characters by which the system can identify your browser but it's not capable of identifying you as a person.
What is cookie good for?
Due to cookies the AdServer service's quality could be significantly improven and they hold advantages not only for advertisers but for users as well. By using containers relevant, less intrusive ads appear for them they could be interested in.
The AdServer stores information in the cookie about the ads that you have seen before. Thanks to these information it can control for example that the users would only see an ad once that covers the whole page, or if the user has shopped in a webshop before, then later that webshop's banners would appear for him/her.
Expressing opt-out intention toward the Adverticum AdServer containers
If you would not like to receive AdServer cookies (other containers) to your computer, you can choose opt-out. To do this you need to click on the button below. This places a cookie in your browser and by that our ad serving system will know that you have chosen to forbid the collection of these kind of information about you. But we need to warn you, if you delete the cookies in your browser, you might as well will delete the cookie that disables the AdServer cookies, so after that you would need to opt-out again.
Good to know
By disabling the cookies some of the AdServing functions will not work for you, e.g. you will see less ads that are presenting products/services of your interest.